Top 5 Navigation and Maps Apps in Mexico: Q2 2024 Performance

In the second quarter of 2024, the top 5 navigation and maps applications in Mexico showcased varied performance metrics across downloads, revenue, and weekly active users. Below is a detailed analysis of each app's performance based on data from Sensor Tower.

Google Maps Go experienced a steady download rate, peaking at around 129K in the week of May 20. Weekly active users hovered around the 4.3M mark, with a slight dip to 4.2M in the final week of June.

Waze Navigation & Live Traffic saw consistent download numbers, with a notable increase to 68K in the last week of June. The app's weekly active users fluctuated, reaching approximately 1M in the last week of the quarter.

Google Earth showed a significant spike in downloads in early June, peaking at 55K. Active users also increased, reaching 286K in the same period before stabilizing at 225K by the end of June.

Radar GO-X: HUD, GPS, Maps had notable fluctuations in both downloads and active users. Downloads peaked at 94K in early April but declined to 1.6K by the end of June. Weekly active users mirrored this trend, dropping from 74K to 7K over the quarter. Revenue showed a downward trend, ending at approximately $91 per week in late June.

MapXplorer: GPS, Radar, HUD experienced a peak in downloads of 42K in the first week of April, followed by a gradual decline to 6K by the end of June. Active users remained strong, peaking at 68K mid-April and stabilizing around 63K by the end of the quarter. Revenue saw a significant increase in early June, peaking at around $667.

For more detailed insights and data, visit Sensor Tower.